¶ Product reviews - customer ratings and comments

Product reviews in Hummerce is a module where customers rate and comment on products, the store itself, and static pages, and the store manages these reviews and replies to them from the panel. Visible reviews build trust for the next buyers and support purchase decisions.

Last updated: 2026-09-28.

¶ Benefits and use cases

Customers rate and comment on products, the store, and static pages - three separate kinds of reviews in one module.
The store can reply to a customer's review - the reply is shown together with the review on the product page.
Control over each review's visibility before publication (visible / not visible).
Quickly adding a comment to a selected review, with its own visibility setting on the front end.
A change history for every review - it's clear what happened to it and when, in the panel.
Filtering reviews by status and sorting by author, rating, product, and date added - makes work easier when there are many reviews.

¶ What it looks like

Tabs or a tile "Reviews" in the customer profile:

The "Store reviews", "Product reviews", and "Page reviews" tabs in the customer profile of the Hummerce store

The "Reviews" tile on the customer dashboard in the Hummerce store

A product review - a tab on the product page:

The "Reviews" tab on the product page in the Hummerce store, with a list of reviews and a form to add a new one

Add-review form:

The "Share your opinion" form in the Hummerce store: review text, author, and a star rating

Managing reviews in the panel:

The "Product reviews", "Store reviews", and "Page reviews" menu items under Marketing in the Hummerce panel

¶ How it works

¶ Kinds of reviews

Product review - added from the product page, below its description.
Store review - added from the customer profile.
Page review - concerns the store's static pages.

¶ Adding a review as a customer

The customer adds and checks their reviews in the profile: Profile -> Dashboard, the tab on the left or the tile on the right.
A store review is added by choosing "Store reviews" and then "Add review" - a comment and a rating can be added.
A product review is added from the product page, in the "Reviews" tab below the description - other customers' reviews and any store reply are visible there too.

¶ Managing reviews in the panel

The review module is available in the panel under Marketing -> Opinions (separately for products, the store, and pages).
The review list can be filtered by status (visible / not visible) and sorted by author, rating, product, and date added.
List columns: Review, Author, Rating, Product / Store / Page, Date added, Operations.
Available operations on a review:
- Visibility - a visible / not visible toggle,
- Edit - changing the review's text, author, rating, and reply,
- Comment - quickly adding a comment to the review, with its own front-end visibility setting,
- History - what changed in the review and when,
- Delete - permanently removing the review from the panel.
The number of reviews shown per list page can be changed.

¶ Limitations

We do not verify the configuration for legal compliance - the store's terms of service and rules for customer reviews are set by the store.

¶ Frequently asked questions

Can a customer rate both a product and the store itself?
Yes. The module supports three kinds of reviews: product, store, and static page.

Can the store reply to a customer's review?
Yes. A reply (and an additional comment) can be added in the panel, and the comment has its own front-end visibility setting.

Can a review be hidden before publication?
Yes. The "Visibility" operation lets you set a review as visible or not visible without deleting it.

Does the panel show a review's change history?
Yes. The "History" operation shows what changed in the selected review and when.

Can a review be permanently deleted from the panel?
Yes. The "Delete" operation removes the review completely, with no way to restore it.

Products - Catalog Overview
Store Reviews - Opineo and Trusted Shops - external review services, alongside the built-in review module.
B2C sales - overview

Want to see how customer reviews could work in your store? Contact the Hummerce team (in Polish).

¶ Configuration details

¶ Access in the admin panel

Marketing menu: Opinions - separate lists for products, the store, and pages.
Review list: status filter, search, columns Review / Author / Rating / Product (or Store / Page) / Date added, operations (visibility, edit, comment, history, delete).
Review details in edit mode: review text, author, rating, reply, author's IP address.
Product and page review objects show which product or static page the review was added to.