The affiliate program in Hummerce lets you run the store's own affiliate program: partners refer the store with their link, and the store credits them with commission for the visits and orders they bring in. The affiliate program is an additional, low-cost customer acquisition channel - the store pays commission only for a real result, not upfront for advertising.
Last updated: 2026-09-29.
¶ Benefits and use cases
- Pay only for results - commission accrues from an actual visit or order brought in by a partner, with no upfront advertising fees.
- Partners serve themselves - they register, log into their own panel and track their commission balance without involving the store's team.
- Different rates for different partners - partner groups let you give a higher commission to partners who bring in more sales.
- Commission for a visit alone, not only for an order - useful for building brand reach, not just sales.
- Ready-made promotional materials (banners) for partners to place on their own sites.
- Full transparency - the partner sees their visits, orders and commission balance; the store has reports and statistics in the panel.
- A partner refers the store with their link, using a parameter in the URL. The store remembers the partner in the customer's cookie for 7 days.
- A customer who arrived through a partner's link stays linked to that partner for the whole lifetime of the cookie - a later order placed during that time (even without clicking the link again) credits commission to the same partner.
- When a customer was referred by several partners, the store decides (during implementation) whether the commission goes to the first or the last referring partner.
- Commission accrues from an order - a separate rate for an order from a direct click on a partner's link, and for an order from a customer who returned thanks to a remembered cookie.
- The store can also assign commission for a visit alone (independent of an order), and for a single product marked as recommended by a partner.
- Commission has two stages: pending (order placed, not yet settled) and confirmed (ready for payout). Cancelling or resetting an order reverses the accrued commission.
- The partner sees their pending, confirmed and already paid commission balance. A payout is possible once the minimum amount set for the program is reached.
- Partners can be grouped with their own commission rate - e.g. a higher rate for partners bringing in more sales.
- A partner without an assigned group uses the program's default rate.
¶ Partner registration and login
- A partner registers on their own (first and last name, phone, address, optionally a company name) and logs into their own partner panel.
- The store can require manual confirmation of a new partner before they can log in.
- Partner registration and login send email notifications - to the partner and optionally to the store owner.
The store can prepare ready-made promotional banners (image, code, target address) for partners to place on their own sites.
The affiliate program has been part of the Hummerce platform for a long time - the exact version it was introduced in is not clear from the available sources.
- Requires implementation - the module is not enabled by default. Scope:
- enabling the module and setting commission rates (order, visit, optionally a product), the cookie's validity period and the partner priority rule,
- configuring partner groups and their rates (optional),
- the registration form and partner panel in the store template,
- the content of registration and notification emails,
- promotional materials for partners (optional),
- testing: partner registration, a visit from the link, an order, commission accrual and payout.
- Minimum estimated time: a basic setup, with one commission rate, no partner groups or promotional materials - from 6 h.
- The time for a specific implementation depends on its scope - we quote it individually.
- What the time depends on: the number of partner groups and commission rates, how much the partner panel and registration form need adapting in the template, promotional materials, the store version.
- The affiliate program has no operations of its own in REST API or MCP - it's managed only in the panel.
- The store sets and pays out commissions itself - the module doesn't integrate with external affiliate settlement systems.
- Partner recognition relies on a URL parameter and a cookie - a customer without cookies enabled in their browser won't be linked to a partner when they return without the link.
- We do not verify the configuration for legal compliance - the affiliate program's terms and settlements with partners are set by the store.
- Affiliate program operations in REST API and MCP (reading partners, commissions, reports).
- Integration with external affiliate networks.
- Automatic commission payouts instead of manual handling in the panel.
Does the affiliate program credit commission only for orders, or also for visits alone?
Both - the store can assign commission for an order, and separately for a visit alone from a partner's link.
Can partners have different commission rates?
Yes, through partner groups - each group can have its own rate, and a partner without a group uses the default rate.
How long does implementing the affiliate program take?
A basic setup, with one commission rate, from 6 h. Partner groups, promotional materials and adapting the partner panel in the template extend the time.
Does the affiliate program have operations in REST API or MCP?
No. Partners, commissions and reports are managed only in the panel.
Can a customer without cookies in their browser be linked to a partner?
Only on the first visit from the partner's link, in that same session - without a cookie, the store won't recognize the partner on a later return.
Want to see how the affiliate program could work in your store? Contact the Hummerce team (in Polish).
- Affiliate program menu: Partners (partner list and details, commission balance, active/confirmed status), Partner groups (commission rates per group), PP Reports, PP Stats.
- Promotional materials: a separate "Ads" repository object (name, image, code, target address).
- Customer: properties for the partner assignment and commission balance, visible on the customer card (see Parameters).
¶ REST API and MCP
The affiliate program has no operations of its own in REST API or MCP.
The content of emails to partners (registration, notifications) is changed in Email templates and alerts.
| Symbol |
Object |
Purpose |
_affiliateId |
customer |
the partner the customer is assigned to |
_affiliateMoney |
partner |
confirmed commission balance |
_affiliateMoneyPending |
partner |
pending commission balance |
_affiliateMoneyPaid |
partner |
total commission paid out |
_affiliateMarked |
customer |
flag marking the customer's assignment to a partner |